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studio open·philadelphia, pa·/work/breezy-rope-hats
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/ case file · case study ready

breezy rope hats

I designed rope hat graphics for Breezy Golf: badge marks, typographic lockups, and a flexible flag logo built to grow the merch line and support future partner collabs.

year
2024
discipline
merch design
role
merch design
client
Doing Things Media / Breezy Golf
Breezy Rope Hats
/ about the client

Bob Does Sports started as three friends goofing off on the course. It became a 1.4M-subscriber channel, brand deals with Callaway and TaylorMade, and some of the most-watched golf content on YouTube. Their match against Max Homa cracked 3M views. Josh Allen showed up for the rematch. Breezy Golf is their signature merch brand.

/ overview

After the polos, Breezy Golf came back for hats. I focused on range — a line that could carry badge work, typographic lockups, and patch-style marks without repeating itself. The flag logo was built as a flexible template that holds up on its own and travels into future collabs.

/ documentation
/ services
  • merch graphics
  • badge design
  • typographic lockups
  • collab-ready asset system
/ software used

Adobe Illustrator

/ outcome

A set of hat concepts spanning badge, typographic, and patch directions. The flag mark was built to travel into future collaborations.