high point university

HPU was one of my first clients after graduating, which made it a different kind of project. I knew the campus, I'd walked past the Slane Student Center wall a hundred times as a student. Getting to design it — a 15×13.5 ft. "Wish You Were Here" beach mural that became a photo spot — was a good full-circle moment. The rest of the engagement covered a lot of ground: a 52 ft. gate banner for the seasonal ice rink, a dining award decal celebrating 12 consecutive years as the #1 campus dining experience, and a t-shirt set covering four different programs — admissions tours, a kids bike drive, a student gift, and the team store. Scale varied a lot. The design constraints were consistent: HPU has a strong institutional brand and everything had to feel native to it.

15×13.5 ft. "Wish You Were Here" beach mural for the Slane Student Center — the main student hub on campus. The wall changes monthly and is designed to be a photo spot on the way in. The brief was mid-summer postcard, which worked two ways: a message to students home for the summer, and from summer-program students back home. I walked past this wall every day as a student. Getting to fill it was a good full-circle moment.

52×7.5 ft. banner for the gate of HPU's seasonal winter ice rink. Needed to match the campus institutional style and tease the event for the off-season — "Another Extraordinary Student Experience Is Coming Your Way Soon."

Tall vertical decal for HPU's dining halls celebrating 12 consecutive years as the #1 campus dining experience — voted by students across 300+ colleges nationwide. Listed every on-campus dining option from Chick-fil-A to Starbucks to The Prime.

Four shirt designs for different programs: admissions tours, a kids bike drive, a student gift for returning students, and a team store version. Each one had to live within the HPU brand — purple, Panther, wordmark — while feeling distinct enough to serve a different context.